Marketing Lead

Overview

Shorebird is building “the Flutter company”. Our founder started/led Flutter, and now we’re building a company to drive Flutter forward, even if Google can’t/won’t. We’re starting by filling in the gaps in the Flutter ecosystem, starting with Code Push (over the air updates). Our first product has been a success, but only a small fraction of Flutter developers know what we do.

Your job is to help us reach all Flutter developers. We’re so far 3 engineers and an operations lead. None of us love marketing like you do. You will help us craft our story and tell it widely. You love talking to developers, you love writing content, giving talks etc and you’ll have full support to do what it takes to raise awareness.

What You’ll Do

• Own marketing. From website content to email campaigns to positioning, you’ll shape how we tell the Shorebird story.

• Grow developer awareness. Craft and execute strategies to get Shorebird in front of every Flutter developer.

• Grow our social presence. Own and operate Shorebird’s social presence across all channels.

• Write and speak. Publish technical blog posts, create videos or live demos, speak at conferences, and engage with the community on X, GitHub, Reddit, and beyond.

• Advocate for Flutter and Shorebird. Shorebird only succeeds if Flutter does. You get to tell both stories to customers at all phases of their adoption journey.

• Build relationships. Identify and support influential Flutter developers and early adopters.

• Close the loop. Bring insights from the community back to the team to inform product direction.

What We’re Looking For

• Mission alignment. You care about helping the world stop writing everything twice. Flutter is our tool for that and Shorebird aims to take Flutter beyond where Google can.

• Strong desire to work at a startup. We’re a tiny team. All remote. You’ll be the first person fulltime driving awareness and will get to define our strategy and approach.

• Scrappy and self-driven. You are the marketing department. You are our DevRel org. You’ll have lots of help, but you’ll have to want to make your own decisions and own them. You’ll also (likely) be fully remote which means you need to be great at self motivation and self-direction.

• Experience working in Developer Relations, Product Marketing, or Technical Advocacy — or strong proof you can do the job.

• Strong writing and communication skills. You enjoy breaking down complex topics for different audiences.

• Comfort with code. You don’t need to be an expert Flutter dev, but you can read docs, run sample apps, and maybe write a working blog demo.

• Bonus: experience in startups, open-source communities, or the Flutter ecosystem.

Why Join

• Work directly with a small, senior team solving hard, high-impact problems.

• Influence product, messaging, and strategy from the ground up.

• Competitive compensation + early equity.

• Shape the future of how mobile apps are built and shipped.